Industry Leader in Sponsorship Sales Representation

Premier Partnerships was honored with the 2009 Best in Property Consulting, Sales and Client Services Award by the SportsBusiness Journal and SportsBusiness Daily. The award was presented live at a special ceremony held Thursday, May 20th at the New York Marriott Marquis at Times Square.Read More

Media Contacts: Roger Johnson, Overstock.com, Inc. +1 (801) 947-4430 rojohnson@overstock.com Investor Contact: Kevin Moon, Overstock.com, Inc. +1 (801) 947-3282 kmoon@overstock.com Jeff Marks, Premier Partnerships (310) 656-2500 jeff@premierpartnerships.com Deena McClain, Oakland-Alameda County Coliseum (510) 701-8660 dgmclain@gmail.com OAKLAND & SALT LAKE CITY — Overstock.com, Inc. (NASDAQ: OSTK, short cut: O.co) and the Oakland-Alameda County Coliseum Authority today… Read More »Read More

The former Lakers star and businessman is partnering with Mark Walter, CEO of financial firm Guggenheim Partners, and former Washington Nationals president Stan Kasten on an effort to acquire the storied baseball franchise from Frank McCourt 9:37 AM PST 12/2/2011 by Daniel Miller, Matthew Belloni Magic Johnson, businessman Mark Walter and former baseball executive Stan… Read More »Read More

You’ve seen Manny Pacquiao on TV, but pretty soon you’ll start seeing the Filipino boxing champ on billboards, in your wallet– and even in the produce aisle. The world’s most popular active boxer is expanding his endorsement portfolio and a good part of that is happening in Los Angeles. “L.A. is the mecca of Manny business in North America,” said Lucia McKelvey, executive vice president of Las Vegas boxing promoter Top Rank Inc. and the agent in charge of Pacquiao’s endorsements.Read More

I’m often asked what type of characteristics one should look for in a brand that could be a prospect to invest in a long-term naming-rights agreement. Here’s my take: Look to find C-level executives who have the vision, passion and authority to reallocate naming-rights dollars from multiple budgets, which may include out-of-home, traditional media; online/social media; community relations; hospitality; human resources; and, the most underappreciated, reinvestment of direct business dollars.Read More

The 49ers’ playoff run has coincided with the start of season ticket sales for the Santa Clara stadium, perhaps the single biggest funding source for the project. Niners fever also comes as the city auctions off a naming-rights deal rumored to reach up to a record $20 million a year for the stadium, and just two weeks before the NFL votes on whether to commit up to $200 million for the project.Read More