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Archive for the ‘In the News’ Category

The Trail Blazers have announced an effort to “re-energize a search” for a Rose Garden naming-rights sponsor, which was first launched in ’07, according to Allan Brettman of the Portland OREGONIAN. The team “will work with Premier Partnerships” to find a sponsor.

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Curtains Up on The TCL CHINESE THEATRE!

January 16th, 2013 by admin

Grauman’s Chinese Theatre (www.chinesetheatres.com) is teaming with one of China’s biggest electronics manufacturers, TCL, aka “THE CREATIVE LIFE,” in a 10-year, multi-million dollar partnership that will include naming rights to the most famous movie palace in the world, it was announced today at an event emceed by SyFy Network FACE OFF star McKenzie Westmore, as the executives of both companies hosted a bi-lingual press and VIP launch in the forecourt of the Chinese Theatre, which will be renamed the TCL Chinese Theatre.

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LA’s Famed Chinese Theatre Gets A New Brand

January 14th, 2013 by admin

Chinese company TCL has bought the naming rights to Grauman’s Chinese theater for 10 years. Carter Evans reports from the Hollywood landmark.

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The Portland Trail Blazers are expanding their search for a Rose Garden naming rights partner by joining forces with sports sales and advisory firm, Premier Partnerships.

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Chinese TV maker TCL pays more than $5 million for the naming rights to the landmark Grauman’s Chinese Theatre.

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