Informed by our industry-leading experience in sports and entertainment, Premier Event Consulting helps property owners, producers and host cities optimize the commercial potential of their global, national and regional events.

Host Guidance

Premier helps cities successfully bid for, secure, and host major events as they navigate a complex group of
stakeholders—federations, member associations, governmental bodies, local partners and facilities—that share an interest in fair, equitable and financially rewarding collaborations.

Event Development

Informed by decades of experience on national and global stages, Premier helps event owners establish a value proposition, brand positioning and production plan that lay the foundation for short- and long-term success.

Property Evolution

Led by our deep expertise in maximizing commercial potential, Premier guides owners of events and facilities to develop the four pillars of a successful platform: positioning, programming, packaging and partnerships.